Dealing With Missing Data in Surveys and Databases
- Author(s):
- Vriens, Marco; Sinharay, Sandip
- Publication Year:
- 2006
- Source:
- Grover, Rajiv; Vriens, Marco (eds.) The Handbook of Marketing Research: Uses, Misuses, and Future Advances. Thousand Oaks, CA: Sage Publications, 2006, p178-191
- Document Type:
- Chapter
- Page Count:
- 14
- Subject/Key Words:
- Missing Data, Statistical Analysis, Maximum Likelihood Estimation, Bayesian Methods