skip to main content skip to footer

A Relative Interaction Criterion and Its Use in Orthogonal Rotation

Balloun, Joe L.; Kearns, Jack
Publication Year:
Report Number:
ETS Research Bulletin
Document Type:
Page Count:
Subject/Key Words:
Computer Software, Factor Analysis, Mathematical Applications, Models


A new criterion for analytic rotation based upon the concept of simple structure is introduced. The rational for the method stems from a consideration of the way in which the variance of squared factor loadings is partitioned as in an analysis of variance. It is argued that a maximization of the relative amount of squared factor loading variation which is due to the "interaction" of factors and tests should produce results consistent with the simple structure hypothesis. The criterion is applied to orthogonal rotation using a gradient method of maximization. (24pp.)

Read More